On August 4, 1972 an official sponsoring agreement was signed between ALFREDO GIOS (BICI GIOS TORINO) and GIORGIO PERFETTI owner of the world famous chewing-gum brand BROOKLYN LA GOMMA DEL PONTE giving birth for 5 years (1973-1977) to one of the most successful professional cycling teams ever existed: the BROOKLYN CHEWING GUM CYCLING TEAM. The following year, GIORGIO PERFETTI decided to create and sponsor a new top level professional cycling team and considering the excellent personal and business relationship existing between ALFREDO GIOS and GIORGIO PERFETTI, the company GIOS was called to be the technical supplier delivering the mythic frame SUPER RECORD to the whole team. Based on Italy the team had a mixed roster of Italians, like PANIZZA, ROTA, PASSUELLO, TURRINI and Belgians like DE MUYNCK, SERCU or DE WITTE. But one name above all: ROGER DE VLAEMINCK, winner of Milano-Sanremo, Paris-Roubaix(4), Ronde van Vlaanderen, Giro di Lombardia, Liege-Bastogne-Liege, Freccia Vallone, Paris-Brussels, Milano-Torino, Züri-Metzgete, Tirreno-Adriatico, Tour de Suisse, etc.etc. Art director of the company was the Italian artist DANIELE OPPI who created the name for …
This book you should have on your shelf!LETRASET, THE DIY TYPOGRAPHY REVOLUTION, UNIT EDITIONS.
Shooting this beauty for superleggero.com Côte d’Azur, October 2022. Photo Antonello Tabarelli de Fatis
I have been designing jewellery since I was a child.In the 1970s and 80s I would see my mother graced with incredible jewels created by architects, designers and painters – jewels more like small wearable sculptures or structures than the more usual rich and boring bourgeois items.Some I still jealously keep.Creating and giving simple and minimal shape to white gold or silver has always been a passion, at first as a game – and now with «ornamentodinamico» (Dynamic Ornament) it has become a first series collection designed for superleggero. Three necklaces in sterling silver, entirely hand-crafted starting from the grains of silver and inspired by the simple and minimal interlacing spokes of a bicycle.The purity of the lines, the precision in the shapes, the ratios and precious details – three small and elegant sculptures to wear in everyday life.Stay shiny, stay chic!
September in côte d’Azur? Bring your black bikini!Rules and conditions here . . .Not for russian models!
To the one and only Her Majesty Queen Elizabeth II
Back to the 90’s! I am very excited to show you my last project. Dedicated to one of the most stylish jersey of the 90’s, the new T90 design code has just become available and it will be a real 2022 must have! Silk-screen printed in Italy on an Italian cotton, it will be used to produce a new summer collection of handbags, shoulderbags, pouches and mini-bags. Soon available at superleggero.com
In the 30’s STALIN killed more than 10.000.000 Ukrainian people. How long should we wait to see PUTIN hanging upside down on the Red square?
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