All posts tagged: cycling

this book!

The Olympische Sommerspiele 1972 were the first Olympic Games I could watch at the television. It was an important edition, not only for the incredible quality of the visualdesign created by OTL AICHER and his team Dept.XI, for the futuristic architecture of the Olympiapark designed by OTTO FREI, it was very important for the development and the modern urbanisation of the city of München, at that time, a city suffering the effects and post-effects of WWII.

d22

«Le col le plus difficile était le Col de La Madone, qui surplombait la ville et était réputé pour ses douze kilomètres particulièrement raides. La Madone, trop pénible pour être tentée tous les jours, était parfaite pour tester sa condition. La plupart des coureurs la faisaient une ou deux fois par saison. Je l’ai faite une fois par mois». LANCE ARMSTRONG – Il n’y a pas que le vélo dans la vie – Éditions Albin Michel, 2000 Photo: Antonello Tabarelli de Fatis

al giro

It’s always a great pleasure and a great honour to be source of inspiration for famous designers and prestigious brands.The Giro d’Italia is one of the three most important stage races on the world cycling calendar. This year, the 104th edition will start on 8 May and finish on 30 May in Milano. We are really honoured to have been a source of inspiration for the new kit of procycling team EF Education-Nippo.The original kaleidoscopic design was created by Max at typeklang for the Zürich Bike Festival in 2018 and was dedicated to the two new collections équipe and mondiale presented in anteprima at the show. It is still used for all the posters, flyers, stickers and visit cards at superleggero.

mavic

After 43 years of support at the Tour de France(the French wheel-builder has provided support for all Tour riders since 1977)this will be the first year without the iconic yellow neutral service cars on the roads of the Tour de France and other major races organized by ASO like Paris-Roubaix and Liege-Bastogne-Liege. Yellow was a color, yellow was a mark, yellow was a symbol. Yellow was part of the history of French races. This is the end of a legendary, yellow magic era!

aspen’86

The new silk carré aspen ’86 is my personal tribute to the Coors Classic, a race held in North America between 1975 and 1988.The race was considered the fourth biggest stage race on the world cycling calendar after the Tour de France, Giro d’Italia and Vuelta.From a 3-day of racing in Colorado in the first years, the race grew to 2 weeks with stages across Nevada, Colorado, California, many of them criterium races or time trials like the time-trial hill climb up to San Francisco’s famous Telegraph Hill.